This is my ad campaign to highlight the importance of privacy in a digital age. Using the theme: "Privacy Matters. Your browser shouldn't see and share everything you're doing", I wanted to target anyone who uses the internet as a way of encouraging people to use a browser that limits the amount of tracking and sharing information, like DuckDuckGo, a browser tailored to keeping your information private and secure. Privacy is something that is important to all of us, regardless of whether or not we don't have anything to hide. This ad campaign aims to encourage people to consider their browsing best practices in a clever and funny way.